Tag: Mobile advertising

Digital Element Infographic Debunks Top 5 Myths of Mobile Targeting

September 22, 2016 | By

True or false? Mobile websites and apps can target only users who have turned on Location Based Services on their mobile device. If you said False, you are correct! Since 80% of mobile traffic arrives via wi-fi connections, there is a reliable IP address for geolocation targeting, as well. So 4 out of 5 mobile […]

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Infographic: Digital Element Shows Sport Stadiums Expanding Use of WiFi and Mobile Marketing

July 10, 2015 | By

ATLANTA – July 9, 2015 – Digital Element, the leading provider of IP Intelligence and geolocation solutions, has released a new infographic to show how increasingly more sports stadiums are embracing the use of Wi-Fi in their venues and how businesses can use targeted mobile marketing campaigns to reach these avid sports fans. The infographic, titled […]

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Digital Element Introduces Mobile-Centric IP Targeting Solution with NetAcuity Pulse

November 5, 2014 | By | Add a Comment

ATLANTA – Nov. 5, 2014 –Digital Element, the leading provider of IP geolocation technology, announced the newest edition to its NetAcuity platform of products with the introduction of Pulse™, the industry’s first mobile-centric IP targeting solution. Pulse represents the next generation in IP targeting and is the result of a new collaboration between Digital Element […]

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