Income Potential Ranks as No. 2 Motivation to Own a Business
While a desire to “by my own boss” is the No.1 motivation for people thinking about buying a business, the potential to earn more money ranks a strong No. 2, according to the business-buyer survey across the Franchise Ventures demand generation platform. Nearly three-quarters of respondents, or 72.5%, cite “income potential” as one of their […]
One Third of Prospective Small-Business Buyers Ready to Switch From Corporate Life
More than one-third of potential business buyers are motivated by a desire to stop “climbing the corporate ladder,” according to the survey across the Franchise Ventures demand generation platform. “In many cases, experienced managers and executives are ready to run their own show,” said Michael Alston, president of Franchise Ventures. “That can be a huge benefit to […]
‘Be Your Own Boss’ Tops List of Small-Business Ownership Motivations
The No. 1 reason that budding entrepreneurs want to own their own business is to “Be your own boss,” according to the survey across the Franchise Ventures demand generation platform. “Independence and controlling your own destiny is powerful motivator,” said Michael Alston, president of Franchise Ventures, “It’s telling that this is stronger than potential income in the […]
Millennials are the Fastest-Growing Segment of Future Franchisees
Following the broad trends in population demographics in the U.S., the age of franchise-investment prospects continues to shift younger in the latest quarterly analysis by Franchise Ventures. Generation X, ages 39-54, is the largest group ready to talk with franchisors, at 46.1% of all prospects in Q3 2019, but Millennials, ages 23-38, are growing at […]
Mobile Phones Surge in 2019 as Top Source for Franchise Prospects
Smartphones are growing at an even faster rate this year as the No.1 way that franchise prospects begin their investment process. After several years of single-digit growth, the smartphone share of new franchise inquiries grew 12% over the past 12 months – reaching a full 73% of Internet inquiries originating on a mobile phone. That’s […]
Travel Media Group Restructures with Singular Focus on Digital Marketing
During the second quarter of 2019, Travel Media Group transferred the operations of HotelCoupons.com and Drive the Nation to Landmark Community Newspapers, Inc. The transition was part of an initiative to realign the operations of HotelCoupons.com with other print media businesses under the shared parent company, Landmark Media Enterprises. This move signals a commitment to […]
Travel Media Group Releases Brand-Level Reputation, Guest Relations Systems
Travel Media Group has launched enterprise digital marketing tools for hotel brands and management groups to more efficiently manage guest reviews and communication. The system displays reviews and inbound guest messages in real time, with the ability to respond, add notes, and escalate issues directly in the dashboard. Brands can oversee guest feedback management for […]
Travel Media Group Releases Major Update to TMG OneView™ Platform
Hospitality platform integrates guest feedback management with full-service marketing Travel Media Group released today a significant update to the TMG OneView™ platform for hoteliers to respond and interact with guest content online. The platform has been used by hoteliers to streamline review and social media interactions since it was launched at the 2018 AAHOA Convention. […]
Franchises See Mobile Recruitment Triple
Oct. 10, 2018 – Franchise development teams, take note: The mobile Internet revolution has up-ended the top of your marketing funnel. Internet franchise portals are the leading source of inquiries from potential franchise owners, and the smart phone is their Internet connection of choice. That’s according to new research shared at the Franchise Leadership and […]
Travel Media Group Launches OneView Platform at AAHOA Convention
Releases hospitality’s first user-generated content management system for hotels Travel Media Group announced today a new solution for hoteliers to respond and interact with guest content online. The announcement of the OneView platform came at the Asian-American Hotel Owners Association (AAHOA) Convention in National Harbor, MD. With many hotel brands requiring review responses within 48 […]